Hey👋 I’m Niti ~
UX Researcher & Product Designer.
As an end-to-end product collaborator, I ask questions, challenge assumptions, and help teams shape solutions that solve for real user needs and deliver business impact.
⚙️ 5+ years of experience 🎓 Human-Computer Interaction 📍 San Francisco Bay Area, CA 🗓️ Currently available for full-time/contract roles
Case Studies
Here’s a glimpse into some of the recent projects I have been a part of. There's lots more to share and say, which I'll save for the interview loop!
* Some details may have been omitted, changed or hidden due to the sensitive nature of projects.
Identified 100+ usability issues in a customer-facing app
Mapped complex business workflows to discover user needs, behaviors & pain-points
Prioritized business KPIs to shape the information architecture of a customer performance dashboard
Validated design direction and gathered user feedback early in the process for making refinements
🌈 Empathy-based
📍Product-led
⚙️ Research-driven
🎯 Impact-oriented
🤖 AI-curious
🌈 Empathy-based 📍Product-led ⚙️ Research-driven 🎯 Impact-oriented 🤖 AI-curious